Homecoming of Rebirth

Page 808

A considerable number of CCTV hosts are either holding teaching positions in Beiguang or are invited professors.

The Emergency Media Response Research Center is also established in cooperation with CCTV.

Such a close relationship really doesn't need a self-made variety show to make a splash.

Therefore, Old Dong still wanted to earn some money for the school.

Besides, I can't get into CCTV either.It's not a question of whether the program is good or bad, it's complicated!

Besides, what if you go in?The artist has benefited, but is it really a good thing for Beiguang, Qi Lei, and Sanshi?

not necessarily.

Qi Lei doesn't need CCTV's stage to increase his status, neither does Beiguang.

Moreover, a production company has just established, and the first product is losing money and making money?This is inappropriate and not in line with business logic.

As the old saying goes, when doing business, the first transaction must be profitable no matter what, otherwise it will be more and more difficult to do later.

This is not without reason.

It's just that Dong Beiguo had said these words to Qi Lei a long time ago, but Qi Lei didn't take it seriously.

Maybe it's because their business is too successful, so they are too confident!

Thieves don't go empty, this time it really means rushing to the empty space.

"Look at the finished film, the things you don't shoot don't conform to the style of CCTV at all, so it's useless for us to favor people!"

When Qi Lei heard it, "Then watch it!"

Therefore, Dong Beiguo, several vice principals of Beiguang, Liao Fanyi and others were in the TV building and became the first batch of reviewers of "Longing for Life".

For a whole afternoon, everyone watched three episodes, nearly 4 hours of the program.

Then, Dong Beiguo's brows couldn't be melted away.

Can this be on CCTV?

Yes, as the president of a media university, Dong Beiguo has read countless films, right?

But this time, there was no way to judge.

The other principals were actually equally confused.

To put it simply, the effect of the program is very good, very entertaining, and very popular.

However, just because it was too entertaining and popular, Fatty Wang did not disappoint Dong Beiguo, just like Dong Beiguo's previous judgment.

But here comes the problem, the most excessive thing is that, in this purely entertaining, purely playful and active atmosphere, the show still has a weird main theme.

Even if Dong Beiguo and Liao Fanyi looked at it with colored glasses and a stereotype of critical scrutiny, they would eventually be led into the ditch unconsciously.

Especially the part of their empty-handed white wolf, it is no problem to be broadcast on local stations, but if it is broadcast on CCTV, it must be considered on-line.

The thinking of the serious media is: no food, life is difficult, then improve life through labor, instead of cheating and playing tricks to get something for nothing.

However, in the end, no one expected that the effects of the program group would be handled in such a way that an inappropriate plot was precisely the key to eliciting the main theme.

It makes the following programs completely rationalized, which is also true.

This way of making serious issues entertaining, popular, and close to the people may be rare and strange in 20 years, and the official media are so cute!

But in this era, it is definitely ahead of its time and refreshing.

"Damn it!"

Liao Fanyi was the most surprised. He has been on the sidelines since Qi Lei had the idea of ​​making a show. He believes that the biggest problem of this show is the mismatch between the main theme and the public's aesthetics.

I really don't understand, how did they come together?

"Director Wang still has this level?"

Qi Lei replied from the side, "Of course he almost meant it, thanks to the young eagle class!"

Liao Fanyi froze for a moment, "Young Eagle Class?" The answer surprised him a little.

And Qi Lei also smiled complacently, this is what the young eagle class should look like!

As for Dong Beiguo's side...it's very tangled.

He found that if entertainment issues were left aside, this program might be able to be broadcast on CCTV.

Looking at Qi Lei at this moment, "Do you really want to be on CCTV?"

Qi Lei thought for a while, "It's best to be on CCTV, because it's more popular, has a wider influence, and earns more!"

"earn……"

President Dong Da didn't realize it, "Can I still make money on CCTV? How can I make money?"

Qi Lei rolled his eyes, "Dong Xiao, there is more than one business model."

Dong Beiguo still didn't understand, only heard that Qi Lei continued: "CCTV's purchase budget is very stuck, they absolutely cannot accept the initial budget of 3000 million, let alone increase the purchase price."

"But..." He simply stuck it to Dong Beiguo's ear and muttered for a while.

In fact, it describes an alternative business model.

Principal Dong Da's eyes popped out when he heard it, "You said it earlier~!"

Those who can do business and those who can't do business are just different!

After listening to the possibility explained by Qi Lei, Dong Beiguo understood it completely, no wonder he dared to make such a big investment.

Sincerely applaud, "Thieves don't go empty-handed, and their reputation is well-deserved! Then I will help you get in touch."

Well, upon hearing that there was money to be made, Dong Beiguo rebelled, and immediately switched to Qi Lei's camp, which made the vice principals' heads ache.

A vice principal surnamed Zheng shook his head, "It's difficult..."

Vice President Zheng has a lot of contact with CCTV. He is responsible for all the cooperation projects and technical exchanges between Beiguang and CCTV.

Therefore, he has a relatively good understanding of the situation on CCTV.

"There are three reasons."

"First, don't say it's a private production with a minority stake in Beiguang. Even the studios with the national prefix are very strict. No one will be allowed to pass it."

"Second, this is true for movies and TV series, let alone variety shows."

"All of CCTV's variety shows are self-produced."

"And..." Principal Zheng pushed his glasses and looked at Qi Lei: "Don't think that Mango TV has "Happy Camp" so it's so great."

"In China, in terms of the level and ability to produce variety shows, the most powerful one is actually CCTV!"

This is the truth, although "Happy Camp" has always occupied the first place in the ratings list of domestic variety shows, but that's because CCTV can't do the variety show in the form of interviews and games like Happy Camp.

As for the serious media, national TV stations have more rules and regulations.

However, besides Happy Camp, how about you look at it?If there is a ratings list for variety shows in this era, you will find that, counting down, there is a row of CCTV programs.

People are the best media for variety shows.

What "Lucky 52", "Happy Dictionary", "Zhengda Variety Show", "Tell the Truth", "Art Life", "Challenge the Host" and so on.

Any one of them is an ace show, and its ratings are all on the list.

Moreover, from the production details, program flow, to the integrity of the program, and the quality of the host, local satellite TV is simply incomparable, even the Happy Camp is incomparable.

More importantly, Yang Ma is Yang Ma, and the production team is too strong.

The host of any column is a big hit.Any behind-the-scenes director is the top in China in this era.

you say:

Li Yong from "Lucky 52"...

Wang Xiaoya from "Happy Dictionary"...

Yang Lan and Zhao Zhongxiang from "Zhengda Variety Show"...

Zhu Jun of "Art Life"...

Ma Dong from "Challenge the Host".

Which one is not Wang Zha?

Every program has one or even several finale gold medal hosts, so there is no shortage of celebrity influence.

Therefore, the combination of Zhang Guorong and Sister Mei is a treasure in the eyes of Mango TV, but that is the case in the eyes of CCTV.

Two Hong Kong stars really don't necessarily have the charisma of their own hosts.

My own program is enough, why introduce your program?

"Third!" Vice President Zheng gave the third reason, "CCTV is not like a local station. It is easy to adjust the program schedule. There is a radish and a pit!"

"If "Longing for Life" goes in, one has to be squeezed out. Who is squeezed out? Who is willing to come down? Who can you move?"

"That's a big question. Besides..."

Vice-principal Zheng pondered, but finally shook his head, "I think it's not easy for CCTV to make such an opening."

"If the independently produced programs entered CCTV starting with "Longing for Life", many people would be panicked about CCTV's self-produced programs."

"To put it bluntly, if you want to broadcast it with someone else, let's not talk about the price. They may not be willing to broadcast it. There are too many links involved."

"Beiguang's face is not as great as imagined. At most, it is a recommendation and a matchmaking."

"It's hard to say how much influence it can have on other people's decision-making."

Vice President Zheng's words were very pertinent, and he didn't focus on money like President Dong Da did.

However, from all analysis point of view, it is unlikely to introduce your program.

In fact, Qi Lei also knew all of this, and also understood that this matter is difficult.

He is no longer that 16-year-old stunned young man who knows that he will be sold if he is good.For a TV station as big as CCTV, various factors must be considered, and a single hair will affect the whole body.

However, after Qi Lei analyzed it carefully, he always felt that there was hope.

Because I remembered a person, a person who keenly checked the ratings after he and Xiao Sa hosted "Today's Statement".

Finally said: "Give it a try, it's best if you can send it in. If you can't send it in, let's think of another way."

When Vice President Zheng heard this, he smiled wryly and shook his head. He said everything that should be said, but the young man was still too arrogant.

Making the last effort, "It's enough to find a local satellite TV to broadcast, and the effect may not be worse than CCTV, why bother?"

Liao Fanyi, who had been silent all this time, spoke up, "I support Qi Lei, it's best to send it to CCTV!"

"Um!?"

Everyone was stunned and looked at Liao Fanyi.

Unexpectedly, the stakes are so clearly stated, he actually supports Qi Lei to hit this south wall.

Qi Lei was also a little surprised, he didn't expect Liao Fanyi to be so determined.

After chatting with Liao Fanyi about this matter, I realized that Liao Fanyi also felt that this matter was not as pessimistic as Vice President Zheng said, and that CCTV might take over "Longing for Life".

As for why...

When Dong Beiguo asked about it, Qi Lei gave Principal Dong a name: Zou Chengbin.

And Liao Fanyi told Dong Beiguo a case of deduction that happened when he had insight into the model.

After listening to Dong Beiguo, he pondered for a long time, "So, do you think Mr. Zou will notice the front blackboard of the insight model?"

Liao Fanyi, "There is no reason for him not to notice. He has seen all the reports of the insight model. Others may pretend to be stupid and maintain the status quo, but I don't think Tai Zou will! He will definitely notice that the front blackboard is covered by four experimental classes. Go to sleep."

I saw Dong Beiguo rubbing his nose, "Then what... [sleep effect], right?"

Looking up, "What do you mean? Tell me."

Well, for Dong, a man of science and technology, becoming the president of Communication University is simply to learn communication all over again.

Earlier, Principal Dong Da was a little embarrassed and secretive, but now he is used to it, so just ask if you don’t understand!No one is a superman and understands everything.

So, Liao Fanyi gave Dong Beiguo a science popularization about [Sleep Effect].

What kind of authoritative media, when it has been in a high position of authority for a long time, will suddenly be ignored or even resisted by the public.Thus losing authority, efficiency of information transmission and so on.

The front blackboard in the insight model is a prime example.

In the end, Liao Fanyi concluded: "Taiwan Director Zou absolutely does not want to see the [Dormant Effect] appear on his TV station. The introduction of "Longing for Life" is actually the best treatment to avoid the dormant effect."