Chapter 199: Breaking Through Overseas: The Way to Persevere
Chapter 199: Breaking Through Overseas: The Way to Persevere
Lucy's voice was filled with resignation. "Mr. Luo, the new policy has been officially announced. A 15% surcharge will be imposed on all foreign-invested enterprises. I know this will have a certain impact on your company, but this is a government decision, and there's nothing I can do about it."
Luo Yichen frowned. The 15% additional tax almost wiped out all the profit margins they had worked so hard for.
He took a deep breath and tried to remain calm. "Lucy, we've been actively cooperating with the local government's policies and have created a large number of jobs for the area. Isn't there any room for maneuver?"
Lucy was silent for a moment. "Mr. Luo, I understand your difficulties. However, this policy applies to all foreign-funded enterprises, not specifically to your company. You can also try to apply to a higher-level department, but to be honest, the chances of success are slim."
After hanging up the phone, Luo Yichen informed Wu Xinyan of the situation.
Wu Xinyan's expression instantly became serious.
"15%... This is almost forcing us to exit the market." She rubbed her temples, trying to calm herself down.
"We have to find a way."
Misfortune never comes singly.
The next day, news came from the market that several competitors suddenly joined forces and began dumping their products at low prices, even below cost price.
This is clearly malicious competition, an attempt to completely squeeze them out of the market.
Wu Xinyan immediately thought of Tom.
Although he has been imprisoned, his influence is still there, which makes it very likely that he is manipulating everything behind the scenes.
"Despicable!" Wu Xinyan slammed the table hard, a surge of anger in her heart.
Luo Yichen held her in his arms and patted her back gently, "Calm down, Xinyan. We will definitely find a solution."
Wu Xinyan took a deep breath and tried to calm herself down.
"We must stabilize the market as quickly as possible, and at the same time, we must find a way to deal with the new tax policy. Call an emergency meeting, and all department heads must attend!"
The atmosphere in the conference room was solemn.
David spoke first: "Mr. Luo, Mr. Wu, the current situation is very serious. Our product sales have dropped by 30%. If this continues..."
Amy added: "And the employees' mood has also been affected. Many people are worried that the company will go bankrupt..."
Wu Xinyan looked around at everyone and said firmly, "I know the current situation is difficult, but we can't give up! We've worked so hard to get to where we are today, and we must not be defeated so easily!" Her eyes fell on Luo Yichen, "Yichen, what do you think?"
Luo Yichen pondered for a moment, "We must take a two-pronged approach. On the one hand, we must stabilize the morale of the troops, and on the other hand, we must find the key to breaking the deadlock..." He paused, his eyes sweeping over the crowd sharply, "Perhaps, we can..."
As Luo Yichen finished speaking, the door to the conference room was flung open and a young employee rushed in in a panic. "Boss Luo, this is bad! Several people in the Finance Department have submitted their resignations, saying they're going to a competitor..."
David's face instantly became even uglier, "I knew this would happen! People are in panic, how can we fight this battle?" He immediately stood up and wanted to appease the staff in the Finance Department, but was stopped by Luo Yichen.
"Let them go." Luo Yichen's voice was surprisingly calm. "We at the Luo Group don't keep deserters. Xinyan, go and make arrangements to recruit new financial personnel, giving priority to those with overseas work experience."
Wu Xinyan nodded and immediately began to make arrangements.
Although losing several financial staff would have a certain impact on the company, at this moment, she trusted Luo Yichen's judgment more.
Luo Yichen ignored the employees who left and devoted all his energy to studying the new tax policy.
Day and night, he almost locked himself in his office, analyzing every detail of the policy without sleep, trying to find a breakthrough.
Finally, on the third day, he raised his head tiredly, but there was a gleam in his eyes.
"I found it!" he said excitedly to Wu Xinyan. "Although the new policy increases the surcharge, it also provides preferential treatment for investment in certain industries. We can adjust our business layout and transfer some of our operations to these preferential industries. This will offset some of the tax losses and even generate additional profits!"
After listening to his analysis, Wu Xinyan's eyes were filled with surprise. "Yichen, you are amazing! I will immediately arrange for someone to do market research and formulate a new business plan as soon as possible."
At the same time, competitors' low-price dumping strategies began to show their power.
Roche Group's product sales continue to decline and its market share continues to be eroded.
Jack called, his tone anxious, "Mr. Luo, the situation is very grim. If we don't find a solution, we may not last more than a month..."
Luo Yichen took a deep breath and said firmly, "Jack, tell our partners that the Luo Group will not give up! We will definitely find a solution and turn defeat into victory!" He hung up the phone and looked at Wu Xinyan with a hint of determination in his eyes. "Xinyan, it's time to release our 'secret weapon'..."
Roche Group's counterattack began.
In response to competitors' low-price dumping, Wu Xinyan did not choose a head-on price war, but instead took a different approach and launched the "Exclusive Customer Program."
In addition to its original products, Roche Group began to provide a series of value-added services, such as personalized customization, exclusive after-sales service, regular maintenance, etc.
These services accurately capture the needs of high-end customers and successfully transform price wars into value wars.
Many customers who were originally attracted by low prices have returned after experiencing the high-quality services of the Roche Group.
Seeing that Luo Yichen and Wu Xinyan’s response measures were so effective, the employees within the company also regained their morale.
David organized business training for employees to improve their business capabilities. Everyone was determined to win this turnaround battle.
In the market, Roche Group's product sales began to pick up and its market share gradually recovered.
Jack called again, his tone full of excitement, "Mr. Luo, you are amazing! Our sales have returned to previous levels and are still growing!"
Luo Yichen smiled faintly, "This is all thanks to Xinyan." He looked at Wu Xinyan, his eyes full of love and admiration.
A smile also appeared on Wu Xinyan's face, but soon the smile disappeared, replaced by a solemn look.
She recalled some recent events at the company: an important market research report had disappeared, and a top-secret cooperation plan had been discovered by a competitor in advance...
These signs indicate that business secrets may have been leaked within the company.
"Yichen, I always feel something is wrong." Wu Xinyan told Luo Yichen her concerns.
Luo Yichen's expression also turned serious. "Do you suspect that someone is leaking our business secrets?" Wu Xinyan nodded. "Although there is no conclusive evidence, I feel..." Before she finished her words, there was a knock on the office door.
Amy walked in, her face pale. "Mr. Wu, Mr. Luo, I... I found something..." She handed Wu Xinyan a USB drive. "This... I accidentally found it on the computer of Tom's former assistant, who is now a new employee in the company's finance department..."
Wu Xinyan took the USB drive and plugged it into the computer.
The folder name displayed on the screen made her and Luo Yichen's faces turn pale in an instant.
"'The core secrets of the Luo Group'..." Wu Xinyan murmured, a chill running from the soles of her feet to the top of her head.
She suddenly raised her head and looked at Luo Yichen, "It seems that there really is a traitor among us..."
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