I, the director of the clothing factory, have unlimited soldiers!

Chapter 131: All Enough!

Listening to his companions' discussion, Qin Hai nodded slightly, with a satisfied smile on his face.

"Haha, very good, very good. The original intention of establishing the cigarette factory was to use it as a source of income for the troops and to reduce the pressure of troop expenses. Now it seems that the goal has been achieved!" When Qin Hai said this, there was no concealment of approval in his eyes.

The cigarette factory can achieve such high profits, and Yu Hong’s contribution is enormous.

"At present, two-thirds of the cigarette factory's output is supplied to the troops themselves. I think this is not enough. Since the soldiers have a demand, we should first meet the needs of our own troops. The habit of smoking dry tobacco should be eliminated."

"That's perfect. We can give cigarettes as rewards to soldiers who perform well in training. This will also stimulate their enthusiasm for training!"

"At the same time, we can purchase tobacco leaves in large quantities to further reduce costs, so that soldiers who are addicted to smoking can buy cigarettes at a lower price. The salary of our guard regiment is not low, and cigarettes can fully cover their consumption!"

Speaking of this, Qin Hai's eyes were full of confidence.

The welfare benefits of the guard regiment under his command are definitely among the best in the army. Whether it is equipment or food, they are not comparable to those of ordinary troops.

of course,

The soldiers' training intensity is also much more complicated than that of ordinary troops, and they consume more energy, so naturally they eat more.

Not only do they need to eat well, but they also need to eat enough, so the Guard Regiment is never stingy when it comes to welfare benefits, which has also made the Guard Regiment a model of logistics bases long ago.

"Captain, purchasing tobacco leaves on a large scale can indeed reduce costs, but if the price of cigarettes is further reduced, I'm afraid the profit will be even less." Secretary Yu Hong was a little puzzled.

Most of the cigarettes currently supplied have been given priority to our own troops.

did not expect,

In the eyes of the group leader, this was not enough. The price of cigarettes sold by the cigarette factory was already half of the market price, and Yu Hong felt that this price was already very low.

If the price is further reduced, won’t it be the same as the cost? In this case, how can there be any profit?

After listening to Yu Hong's explanation,

Instructor Jiang Dali and Deputy Commander Xu on the side nodded. Although they understood what the commander meant, the welfare benefits of the guard regiment were already top-notch.

The soldiers' enthusiasm for training has always been high.

Why do we need cigarettes as an incentive?

"You don't know this. Cigarettes are not yet popular. Some soldiers still smoke dry tobacco, which is very harmful to the lungs and is far less pleasant to smoke than fine cigarettes. If the price can be reduced, it will greatly stimulate the soldiers' willingness to buy."

"At the same time, this is also a benefit of the Guard Corps, which can make the soldiers who are passionate about fighting the Japanese invaders more eager to do so." Qin Hai explained, with an unfathomable smile on his face.

After hearing this,

Jiang Dali and Deputy Captain Xu looked at each other. Although what the captain said made sense, further compressing the profit margin did not seem to be beneficial to the future development of the guard regiment.

"Of course, I have another idea, which is to sell high-end cigarettes. Our cigarettes must have a name, and I think 'Yumen' is a good name."

"At the same time, cigarettes can be divided into different grades. The most common one is called 'Yumen Cigarettes', the next one is the mid-range 'Silver Yumen', and the highest-end one is the luxury version of 'Golden Yumen'."

"We can also play with the quantity, launching small packages of 15 sticks, deluxe versions of 20 sticks, or even sell them in batches, with 10 packs counted as one stick."

Qin Hai talked incessantly, constantly coming up with new ideas, which were actually borrowed from his previous life.

As a time traveler,

I am well aware of all the marketing methods used by merchants in later generations. Although I don’t fully understand the tricks behind them, even if I haven’t eaten pork, I have seen pigs run, right?

therefore,

All we need to do is copy the marketing methods of later generations, give the cigarette a nice name, and add an attractive slogan, isn't that enough?

It just so happens that the domestic cigarette market has not yet developed high-end brands. If we start to plan now, there will only be benefits and no disadvantages in the future.

After listening to Qin Hai's wonderful ideas,

Instructor Jiang Dali and Deputy Head of the Regiment Xu looked at each other and saw surprise and joy in each other's eyes.

"Where do these wonderful ideas come from, Captain?"

Secretary Yu Hong also found it incredible. At this time, many cadres in the cigarette factory heard Qin Hai's idea and were all shocked.

After all, these ideas are too advanced.

Being simple and unpretentious people, they never imagined that there were so many tricks to boost cigarette sales.

All along,

If a cigarette factory wants to increase its market share, there is almost no other way except to increase production.

But the team leader’s method opened the door to a new world for everyone. It turns out that sales can be done this way?

Although the cigarette factory was only a primary factory,

It is not even as good as those large cigarette factories, with only 12 pieces of equipment. Even if it operates at full capacity, the share and quantity that can be increased on the existing basis will probably only increase by less than 20%.

This amount of production can only increase the profit by 10 points at most. The head of the regiment has already said that the cigarettes produced must be supplied to their own troops first, so there are even fewer cigarettes that can be sold.

In this case, the price is lowered again, resulting in a reduction in sales share. If the operation is not done properly, the profit in the future may be even less than it is now.

but,

As soon as the head of the group said this, the cadres of the cigarette factory quickly ignited a small spark of hope. According to the head of the group's wonderful idea, maybe they can really squeeze out more profits based on the existing production.

"Captain, if we reduce the supply to other troops, will it make the brother troops unhappy?" Compared to the others' surprise at Qin Hai's idea,

While expressing his feelings, the instructor also had to raise a practical issue: once the cigarette supply to other troops was cut, it would likely cause unnecessary trouble.

Hearing this,

Qin Hai raised a disdainful smile and said bluntly: "The cigarette factory was built by our own troops for the purpose of subsidizing the troops' expenses. Besides, do they have to smoke cigarettes?"

Qin Hai did not put other brother troops on the same level. People are always selfish. When the needs of his own troops cannot be fully met, he will not give the extra quota to other troops.

"The output will remain unchanged and it will be implemented according to my idea. The price of cigarettes supplied to the troops will remain the same. Since it is aimed at all officers and soldiers, they must be treated equally." Having said that, Qin Hai emphasized again that there should be no mercy.

"This is an asset of our guard regiment. The more the cigarette factory earns, the better it will be for the soldiers and cadres of our entire regiment. We cannot lower the standards of our troops because of a few individuals." Qin Hai said righteously, his tone firm and unquestionable.

Qin Hai understood.

In today's guards regiment, there may be many officers and soldiers who take victory or better welfare benefits for granted.